Thunderhead Event App

We created the Thunderhead app with implemented Beacon technology. The application provided event visitors with exclusive information about speakers, the evening agenda, directions to the venue, as well as the opportunity to participate in a competition and draw for a prize.

Project Details

Client: Thunderhead

Project Details

Every app project we embark on starts with planning the customer journey and determining the most appropriate strategy that would maximise clients’ experience. The focus on this project was to develop a product that offers exceptional customer engagement.

Bluetooth Beacon devices are a great tool for proximity marketing. To complement the Thurderhead app, a number of them were installed at the entrance of Engage 2014 New York, also at the bar and main conference rooms. After installing Thunderhead app on their phones, attendees receive messages sent by Beacons when passing near them.

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